Beat the Heat was a seasonal campaign created to promote TF Solutions’ air conditioning range ahead of the summer months. I developed the campaign across a range of print and digital touchpoints, creating a consistent look and feel across posters, banners, email, social media and web banners. The campaign was designed to capture attention as temperatures started to rise, while clearly communicating the range of air conditioning solutions available from TF Solutions. The creative was developed to be flexible across multiple formats while maintaining a strong and recognisable campaign identity.